Build User-Generated Content with a Photo Booth for Brands
Aside from shelling tons of money and time on influencer marketing campaigns, you can invest in a photo booth for brands and achieve the same principals with user-generated content.
Think of it as a form of brand activations —by inspiring everyday customers to use a photo booth for retail, you transform them into brand advocates. Plus, their direct community will then see your brand and want to join in on the fun.
Developing retail marketing campaigns are hard enough with changing trends and strategies. However, a photo booth for brands gives you tons of great benefits that help build an authentic following.
What is a Photo Booth for Brands?
Rather than a bulky photo booth with a curtain, think of a photo booth for brands as a sleek, attractive way to entice customers to support your business.
For example, BuzzyBooth offers a photo booth for retail locations that sits atop a sleek frame with an iPad built into it that’s easy for customers to use and share photos with themselves. Plus, the lower half of the photo booth can be used to display images, ads, or promotions.
Also, a photo booth for brands is a way to easily collect customer data.
Customers are invited to use the photo booth to take fun pictures of themselves with friends and family. Once they do, they input their basic contact information to receive the media files. Then, they are prompted by the photo booth to share their photo or video on social media using a unique hashtag for your business that you create. With enough customer data stored on the photo booth, you can then use that information to fuel other marketing campaigns, such as email and SMS marketing ideas.
Overall, it’s an effective way to build a marketing strategy. Not to mention, you gain valuable content in the process.
Brand Activations Come from User-Generated Content
In addition to customer data, it’s important to remember that brand activations come from user-generated content.
Primarily, you want people to engage with your brand—so what’s the best way to do that? Well, if you can get authentic customers to showcase themselves interacting with your brand through a photo booth for retail, then others in their immediate network will see how great their experience is and most likely choose to get involved with your brand at the next opportunity.
That’s what makes user-generated content so valuable. It’s not something you pay for or feels forced by an influencer or content team. User-generated content is a genuine form of customer interactions and brand activations that convince people on the relatability and authenticity of your business. Paying someone X amount of dollars to post something about your brand only gets you so far. However, having hundreds of true customers posting pictures of themselves interacting with your brand starts a chain reaction of involvement and engagement that’s priceless.
By using a photo booth for brands, you can easily generate a high level of true engagement and watch your brand take off among organic users.
Choose BuzzyBooth for Your Future Campaigns
Now that you understand the value behind user-generated content and a photo booth for retail, make sure you choose BuzzyBooth for your future campaigns.
Not only can you use customer data to fuel new marketing ideas, but you also get a ton of other features that can help grow your business. From tracking customer reviews to creating marketing campaigns on the spot, let BuzzyBooth do the work for you and start building your online engagement.
Comments
Post a Comment