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Showing posts with the label hotel sms marketing

The 3 Biggest Mistakes You Can Make with Hotel Marketing Campaigns

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As a hotel manager or owner, your ultimate goal is to acquire more bookings.  However, you need stellar hotel marketing campaigns in order to share your business with the masses and persuade them to book a room. Overall, this means being present on social media, building up positive customer reviews, and doing customer outreach, but sadly, this is where so many hotels falter.  You don’t want to end up being the hotel that nobody knows or cares about, so to help you stay ahead of the competition, these are the 3 biggest mistakes you can make with hotel marketing campaigns—try your best to avoid them! 1. Having No Strategy for Your Hotel Marketing Campaigns Obviously, having no strategy for your hotel marketing campaigns is the first mistake you can make as a business owner.  What does no strategy look like? Well, quite simply, a nonexistent strategy includes… No active accounts on social media for your hotel No marketing materials printed o...

Why Use Email and SMS Marketing for Hotels?

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In order to stay competitive and attractive in the eyes of guests, you have to develop hotel marketing campaigns that engage with people every day. Sending the occasional newsletter or random social post isn’t enough to let guests know that you’re actively seeking their business. So instead, opting for hotel email marketing and hotel SMS marketing strategies that interact with guests constantly are a better choice. Effective hotel marketing campaigns lead to more bookings and a better reputation for your business, so if you’re looking for new ways to build your clientele, here’s why using email and SMS marketing for hotels is important: The Benefits of Hotel Email Marketing Essentially, the benefits of hotel email marketing involve nurturing guests to book a room for their next trip. Of course, consumers travel during different times of the year, which means it’s hard to pinpoint a particular occasion, but the idea is to simply remind them that your rates and rooms ...