Maintaining a Referral Program for Dentists and Orthodontists During COVID-19
Although you may already have a referral program for orthodontists and dentists in place, due to the recent COVID-19 outbreak, keeping those dental referrals going is a real challenge. After all, people aren’t seeing the dentist or orthodontist on a regular basis. Unless its an emergency, some people may not even make an appointment until the end of the year! COVID-19 has certainly become an issue, however, despite the setback, you can still maintain your success with a referral program that plans for the future. Start with Your Most Loyal Patients Whether it’s building dental referrals or orthodontist referrals for the future, you have to start with your most loyal patients in order to keep things moving. This means reaching out to patients who successfully made dental referrals to others and thanking them for their support. You can easily do this by reaching out to patients through email and SMS marketing campaigns or interacting with them on s...